Online visibility is a true primer for offline expertise. As journalists monitor online conversations seeking to identify expert sources for stories, if you or your company consistently appears in the…read more
Proof that Online Visibility Leads to Offline Expertise
Categories: StrategyTags: online reputation monitoring., online visibility, Reputation, reputation management, (more)
3 New Ways Google is Showing Me Love
In just the past FEW DAYS Google has rolled out a number of upgrades, changes, and improvements to help out its Adwords advertisers. Here are the top 3 things they…read more
Categories: SEO-SEMTags: Adwords, Google, google adwords, (more)
RSS consumption and metrics
From RSS stats you can demonstrate almost anything that you want to (like most any other statistics, but work with me people). You can highlight trends, show how another integrated…read more
Categories: SEO-SEMTags: feedburner, RSS, search visibility, (more)
Understanding the ‘Digg Podcast’ section
Almost 2 months ago, for their 42nd (re)design and feature roll out, Kevin Rose announced on the Digg blog about a new feature called “Podcasts.” Here is what he said: Podcasting…read more
Categories: SEO-SEMTags: Digg, Podcasting
Link Blogs with Google Reader: Pros & Cons
Link blogging (quickly posting recommended links to a weblog) can be a valuable way to keep your site findable and your online community engaged — especially if you sometimes don’t…read more
RSS now stands for Really Smart Strategy
I know – the real acronym most people recognize is “really simple syndication.” But there is real irony in that definition considering how difficult it has been for companies to…read more
Categories: SEO-SEMTags: RSS, WOM, Word of Mouth, (more)
Google Webmaster Console Now Showing Backlinks
As of yesterday, the Google webmaster console now provides backlink data. The results are vastly improved over the link: command although as Matt Cutts states “the backlink tool doesn’t show 100% of…read more
Categories: SEO-SEMTags: Blogging, google webmaster tools, Podcasting, RSS, (more)
