Fired for Astroturfing: A Social Media Don’t

08.28.08 by Jason Cormier | 0 Comments

To partially quote from Wikipedia, Astroturfing is when an individual disguises the efforts of a commercial entity as an independent public reaction to a product, service or event. It’s an orchestration…read more

Categories: Best Practices, StrategyTags: astroturfing, Blogging, brand honesty, Social Media, Transparency, (more)
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Podcast Interview with HiveLive CEO, John Kembel

08.26.08 by Jason Cormier | 0 Comments

Listen to our Podcast: Show Notes: Room 214 Co-founder, Jason Cormier, discusses community website platforms with John Kembel, CEO of HiveLive. We talk about: 1. What a community platform provides 2. Potential trends in…read more

Categories: Room 214, StrategyTags: community, online community marketing, podcast, social communities, (more)
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PC to Mac – Does Anyone Look Back?

08.12.08 by Jason Cormier | 0 Comments

Last week, my wife conspired with my business partner to crush my Verizon phone, literally. Her text messages weren’t getting through to me. Before long, James had my phone in…read more

Categories: Room 214Tags: mac, pc to mac, verizon, (more)
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3 Reasons Google’s Ad Planner Can’t Compete With Nielsen/ComScore

08.04.08 by Room 214 | 0 Comments

Rumors of Google’s free media planner have been buzzing around the  interactive community for at least a year. When Google announced the beta version, I immediately signed up to be a…read more

Categories: SEO-SEMTags: comscore, google ad planner, PPC, search engine marketing, (more)
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