Hammer Time!

03 Sep 2009

Mc Hammer is a guy who really understands social media. He really lives and breaths this stuff. This week he spoke at Harvard for the Gravity Summit on social media, which was streamed on CNN.com/live. What really caught my attention was this: He was asked to speak at the conference via Twitter DM. He accepted the offer, and flew himself out to speak. If that doesn’t tell you how seriously he takes his tweeting, consider this: Someone asked him if he was affected by Twitter’s outage a few weeks ago, he responded by asking if that person was affected by waking up in the morning. The man follows 30,000+ people, so he of course does not see every tweet. However, Hammer has several huge monitors at home so that he can see as much Twitter activity as possible. In fact, while promoting one of his projects, he randomly saw a negative comment come…

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