Despite their relatively short time in the marketplace, tablets are gaining in popularity and gearing up to become major competitors to e-readers, netbooks and even laptops.
Mixology: Business Intelligence and The Marketing Mix
It’s that time of year again, where most organizations are finalizing their business objectives and marketing strategies for the upcoming year. Given the uptick in consumption of digital media and…read more
Categories: StrategyTags: account planning, business intelligence, social media monitoring, (more)
Photo Friday: New Office Awaiting
Here at Room 214 we are wrapping up the final few weeks at our current office. We’ve been in this space since 2008, and it’s very exciting to be moving on to a new location.
Categories: Room 214Tags: moving, new office space, office design, (more)
Word of Mouth Marketing Principles
Social media marketing is deeply rooted in word of mouth. We focus on a specific channel, but our end goal is the same: to get people talking about our brands and our clients.
Categories: Best PracticesTags: Marketing, Social Media, Word of Mouth, word of mouth marketing, word of mouth principles, (more)
Fans & Followers: What are they really worth?
Remember back in the day, when folks were still trying to figure out what exactly to do with all this “Social Media” mumbo-jumbo? Conference rooms around the globe were full of marketing professionals, khakis freshly pressed, saying things like “OK…we’re on Facebook. We’re on Twitter. Now what?”
Categories: Best Practices, SocialTags: Facebook, social media management, Twitter, (more)
9 Reasons to Run a Dedicated Mobile Search Campaign
In the new world of the constant connected consumer, it’s not surprising that mobile use is on the rise. In fact, 50% off all U.S. adults are expected to be…read more
Categories: Mobile, SEO-SEMTags: mobile marketing, mobile search, (more)
Watch These Flying Squirrels! Creating Interesting Keyword Optimized Titles
We know that it can be difficult to create interesting titles for your articles and blogs, but think about what makes you click: is it keywords or interesting ideas? Here are a few tips to get you writing interesting and keyword optimized titles.
Categories: Best Practices, SEO-SEMTags: Blogging, SEO
Photo Friday: Socially Awkward
The Room 214 Dodgeball team goes by the name of “Socially Awkward.” The name seems quite fitting because we are continually destroyed by opposing forces in our dodgeball games. It doesn’t help that the opposing teams are comprised of jiu-jitsu masters.
Categories: Room 214Tags: dodgeball, social media nerds, socially awkward, (more)
Photo Friday: Tebowing
After yesterday’s outbreak of the hilarious Tumblr blog, Tebowing, Room 214 Co-Founder Jason Cormier had to get in on the fun. Check out all of the hilarious Tebowing photos.
3 Free Social Media Tools for the Busy Small Business
Running a small business takes a lot of time and even more hard work. It’s important, however, to understand the importance of actively managing and optimizing your social networks. These 3 simple and free tools provide a great start toward social media success.
Categories: SocialTags: Community Management, Conversation Tracking, Facebook, Social Media, Social Strategy, Strategy, Tools, Twitter, (more)
