Despite their relatively short time in the marketplace, tablets are gaining in popularity and gearing up to become major competitors to e-readers, netbooks and even laptops.
Mixology: Business Intelligence and The Marketing Mix
It’s that time of year again, where most organizations are finalizing their business objectives and marketing strategies for the upcoming year. Given the uptick in consumption of digital media and…read more
Categories: StrategyTags: account planning, business intelligence, social media monitoring, (more)
Photo Friday: New Office Awaiting
Here at Room 214 we are wrapping up the final few weeks at our current office. We’ve been in this space since 2008, and it’s very exciting to be moving on to a new location.
Categories: Room 214Tags: moving, new office space, office design, (more)
Word of Mouth Marketing Principles
Social media marketing is deeply rooted in word of mouth. We focus on a specific channel, but our end goal is the same: to get people talking about our brands and our clients.
Categories: Best PracticesTags: Marketing, Social Media, Word of Mouth, word of mouth marketing, word of mouth principles, (more)
Fans & Followers: What are they really worth?
Remember back in the day, when folks were still trying to figure out what exactly to do with all this “Social Media” mumbo-jumbo? Conference rooms around the globe were full of marketing professionals, khakis freshly pressed, saying things like “OK…we’re on Facebook. We’re on Twitter. Now what?”
Categories: Best Practices, SocialTags: Facebook, social media management, Twitter, (more)
