Archive for the Industry Category

Capture the Conversation

by Brandon Whalen
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Word of Mouth Marketing Principles

15 Dec 2011

Social media marketing is deeply rooted in word of mouth. We focus on a specific channel, but our end goal is the same: to get people talking about our brands and our clients.

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Capture the Conversation

by Brandon Whalen
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How Youtube SEO Can Get You to the Top of Google Results

20 Oct 2011

YouTube Channels are an often neglected child of the social media industry. They are often used as an enabler for videos to be posted to the more widely used channels like Facebook and Twitter. When you look at the facts, YouTube optimization makes a whole lot of sense.

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Capture the Conversation

by Brandon Whalen
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How to Get Started with Google Plus

27 Jul 2011

Google+ has a lot of people wondering whether we have enough time to take on another social network. However, with around 20 million new users in just a few weeks, many are proving they are ready to try something new.

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Schema – What You Should Know and Do

by Jason Cormier
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Schema – What You Should Know and Do

03 Jun 2011

Yesterday, Google, Yahoo and Microsoft rolled out what appears to be an extremely significant update to the way the web’s leading search engines will be indexing content now and in the years to come.
Honestly, initial engagement around this news leads me to believe people are not understanding how significant it actually is. Time (and search results) will certainly tell – but in the spirit of helping companies do all the right things to get and keep high search engine visibility – here’s some quick insight:

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