Capture the Conversation is a collection of blog posts and podcasts from the minds of Room 214 - a social media agency. This blog seeks to inform and educate you about Social Media, Search Visibility, and Word-Of-Mouth Marketing (WOM).
08 Dec 2011
Remember back in the day, when folks were still trying to figure out what exactly to do with all this “Social Media” mumbo-jumbo? Conference rooms around the globe were full of marketing professionals, khakis freshly pressed, saying things like “OK…we’re on Facebook. We’re on Twitter. Now what?”
16 Nov 2011
In the new world of the constant connected consumer, it’s not surprising that mobile use is on the rise. In fact, 50% off all U.S. adults are expected to be using a smartphone by the end of 2011*. What should a marketer focus on first when it comes to mobile marketing – HTML5 Websites, Native Apps, Text Campaigns, Location-Based Services?
Constant Connected Consumer
Understanding how mobile can support your existing marketing programs and developing a mobile strategy is the best place to start. But, if you want to jump right in, one of the easiest and most effective ways to generate mobile marketing success is a dedicated mobile search campaign.
Mobile search as has grown 400% in the past year*. Hybrid campaigns which target desktop computers and mobile devices can be effective, but to truly maximize mobile visibility, advertisers should budget for separate mobile campaigns for these 10 reasons –
1. Mobile use is…
10 Nov 2011
We know that it can be difficult to create interesting titles for your articles and blogs, but think about what makes you click: is it keywords or interesting ideas? Here are a few tips to get you writing interesting and keyword optimized titles.
04 Nov 2011
The Room 214 Dodgeball team goes by the name of “Socially Awkward.” The name seems quite fitting because we are continually destroyed by opposing forces in our dodgeball games. It doesn’t help that the opposing teams are comprised of jiu-jitsu masters.
runquatro:
Rex hanging with mom. http://t.co/os6PTXqA
BrandonSings:
Just posted a photo http://t.co/B5T7dWID
JamesOClark:
Snow day lunch with Room 214 team that showed up for work. (@ Tangerine w/ @runquatro) http://t.co/rM1cZjhB
MattAt214:
CTC: Top 5 of the Best Facebook and Sweepstakes Applications http://t.co/AoYGYaxO
LibbyMyers44:
Ever considered running a #contest or #sweepstakes on #facebook? Here are #topfive tools: http://t.co/CEU7ks0W
ElyseHeslin:
I think it's safe to say @ericschelin and I are snowed in. http://t.co/xakhaWQI
Room_214:
New CTC Post: Top 5 of the Best Facebook and Sweepstakes Applications http://t.co/fQIkFAXy #socialmedia
peterahall:
@JayHulls23 Well at least you can all agree that Illinois sucks
jo_rogel:
RT @DenverChannel: @jo_rogel yes, we think snowpocalypse and snowmaggedon are banned from air, but still bantered inside TV stations.
JasonCormier:
"If you think Google won't integrate Google+ into Android, you're kidding yourself," ~ @urbanairship re: FB Mobile Threat cnet.co/zHyxsP