12 Apr 2007
I found this online this morning, something I wrote nearly two years ago about podcasting and the Adam Curry and Ron Bloom Podshow "strategy cast", that seems to stand true today:
"The money for now[in podcasting] is in services and software with advertising lagging behind as podcasters have yet to produce the numbers and models that advertisers feel comfortable with. Podshow seems to prepared to build from the services and software base and then bring the advertisers in but in that time there will be other[s] who figure out how to make it work.
My take is that being a first mover is very important, especially in this space and the mistakes that will be made by Podshow will benefit everyone else who comes along after. We're all learning from one another, a community of individuals with the same interest sharing (even if for a price)."
Oh, the good 'ol days. The gem…
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10 Apr 2007
The main reason that it was so important is that over the past year the podcasting community has become quite the echo chamber with the same questions and answers that were floating around in 2005. And for those of us that remember all them it can be a real drag to revisit them. This event, for me, proved that podcasting is ready to grow. Ready to prove itself as a viable distribution technology for the masses. In other words, go big.
As podcasting matures and starts to branch there are many conversations that need to take place and events like PodCampNYC make sure that they can. Newbies need to talk with novices, the novices need to hear from veterans and the veterans need a place to push the envelope. PodCampNYC was it. This event came at just the right time for all of these to converge. There's quite a bit to be said…
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05 Apr 2007
Arguably press-release worthy, we just integrated YouTube’s API into our CastLock RSS Mediacasting platform. Why is this cool and what does it mean? For starters, our clients who choose to host video content with YouTube can now have their play-ready videos displayed within their own web pages without having to tinker with any HTML.
Possibly cooler: the video title, description, thumbnail images, comments, and number of views tracked in YouTube will automatically be pulled and displayed within a client’s domain. Always keeping an SEO focus, the client maintains the ability to add keyword tagging to each entry – and of course, all RSS feed stats are available for meaningful reporting. Fun stuff.
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31 Mar 2007
Listen to our Podcast:
Show Notes:
Opening – Kris introduces Evan Brown, IP attorney and Mike Marusin, Web 2.0 nerd and Gnomedex regular. On this show we think differently about RSS, address defamation in a blog, a snapshot of Gnomedex and Mike’s turo.us.
2:00 – Speaking of what it takes to podcast regularly. Mike gives his two reasons: editing and producing a podcast alone is difficult. Understanding how not to fall off the cliff; set realistic goals, make time and stick to a schedule. It’s a different beast than blogging.
5:22 – Evan addresses producing a podcast focused on legal issues. Take an issue or a topic and have something poignant to say about it. He needs to be precise. Evan gives the example of a New Jersey law firm that would be “uninsurable” if they started blogging.
9:56 – Take the John Elway Dodge example from Kris for speaking your mind through your blog and podcasts. We knew…
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