Room 214 Agency Profit Sharing
This blog post is written to Room 214’s most valuable resources - its people. Since my recent trend in blog posting has been to provide insight at the agency level, I’m posting it here for others who might be interested in reading as well.
As many of you know, we have worked to keep a very free and open culture here. One of the ways that manifests is in Room 214 being a flat organization. That means letting natural talent and leadership emerge without forcing programmatic job descriptions and titles. As James likes to say, “job titles are for your next job.”
With respect to the success generated from these kinds of practices, sharing profits regularly with employees has been the intention since forming the company in 2004. Our decision to do this (every 90 days) is about three things: driving performance, recognizing the individuals’ work that helps makes us profitable, and the act of giving.
So I’ll get to it: Each of you who were eligible to receive profit sharing for Q2 should have seen it in your last check. Furthermore, your quarterly profit sharing for the 3rdquarter is tied to the following actions:
1. Innovate: Your first objective is to pick any one of our current clients for the purpose of focusing on what we could be doing better for them within the next 75 days. Consider things like case studies, new applications, methodologies, best practices, creative concepts, etc.
2. Execute: Your second objective is to actually implement your idea(s). Keep in mind this is by no means a “team-me” effort. Expectations may include required buy-in from the client, in addition to coordinated brainstorming and review with your peers.
3. Share: Once you have implemented your idea, you will write a blog post about what you did. What was implemented? What were your thoughts around measuring success? Has it benefitted the client? If not yet, then when? What were the results? What was learned?
Potential Limitations:
a.) Some of your ideas may require additional budgeting from the client. File those for later – and determine what can be done with existing budgets. Proposed out-of-pocket expenses will be considered on a case-by-case basis.
b.) We are moving at the speed of social media here. That means it may not make sense to do a deep dive into application development. You know who to talk to on our team if you do… just keep in mind they should be busier than you, and October 15 is your deadline to do your blog post.
c.) Client confidentiality should be an obvious consideration. Feel free to check with me or James if you are hesitant about what can or can’t be said in your blog post. If you choose to use the client’s name in your post, save it as a draft to be reviewed prior to posting.
I know we didn’t think of everything, so feel free to post your questions as comments to this post, and I will respond in the same. Thanks for your awesome contribution to the team, and good hunting!