Word of Mouth Marketing - Social Media - Search Visibility

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Size: 21.4 MB
Length: 31:06

Listen to our Podcast:

Podcast number 12 from Gnomedex 2007. This show is with Josh Hallett of hyku.com

We talk about:

Watching Josh at conference
Using his camera to photo blog events
Josh uses a Nikon D80
The importance of following your passion
He's taken hundreds of photos at Gnomedex 2007 Joking about how many times have you heard "Pownce" at Gnomedex
None all Twitter
Easy way to put names with faces and great way to begin conversations
Was this a way to improve your photography?
Max editing is cropping of photos
Using Creative Commons licenses for his photos
Capturing the emotion of a BlogHer attendee conversation with Elizabeth Edwards
Are you making money from this?
Working had to make money indirectly
So what is it that you do?
Social media consulting with traditional newspapers and pr firms
It is partially technical and partially cerebral
In this space our services and production are what the client needs
Things change on the enterprise level when you bring IT into the mix
How do you interact with a company that says they are ready for social media?
It helps when the IT people are already in LAMP environments
But more and more I am seeing clients circumvent IT
I make sure that I offer them multiple solutions
Defiance to technology based on ignorance not review
Large media organizations are using these applications
Hypersensitivity to our echo chamber, but we represent such a small portion of internet users
Branded RSS readers and the impact on subscribership
Windows Media player with podcast support would change our industry
Mobile growth with podcasting would also help
Defining blogging and podcasting
The difference between them as technologies and genres
Is scientific content more valuable if it is published online or ina journal?