10 Nov 2011
We know that it can be difficult to create interesting titles for your articles and blogs, but think about what makes you click: is it keywords or interesting ideas? Here are a few tips to get you writing interesting and keyword optimized titles.
24 Oct 2011
For small businesses not up to speed on social media, this form of online networking can open up a plethora of opportunities for companies who are looking to better engage their current and potential customers.
08 Jan 2010
Why Hello There Hi, I’m Lauren, the newest addition to the Room 214 team. As the company’s new research maven, I’ll frequently share my thoughts about all things social media and WOM. I’m looking forward to opening up some conversations with our readers about the way that you and I view and understand the ever-changing online world. As this is my first proper post for Room 214, I’ve done a lot of thinking about the concept of voice in a company blog. I’ve spent the whole week obsessing over this post. What should I say? What do you, the reader, feel like reading? Will you connect with me? Will you comment? How does one begin the practice of being a consistent, passionate blogger for her company? I began to search around. Forming a Relationship Spend some time Googling best practices for corporate blogs and you’ll find an overwhelming amount of…
15 Oct 2009
**This article outlines a personal experience with a client, leading them from search marketing success into social media and word of mouth marketing. To respect their privacy, I will only refer to them as ‘The Client’.** Five years ago, search engine optimization (SEO) and pay-per-click (PPC) advertising were only beginning to take shape as legitimate lead generation and marketing strategies. At the time, SEO and PPC were cutting edge marketing strategies – many brands and companies had heard the buzz surrounding SEO and PPC, but were unable to pinpoint strategy or purpose behind it. Today, SEO and PPC have evolved into common marketing strategies for brands to place their marketing budget. Companies understand the huge opportunities that exist within search marketing for return on investment. Social media, conversely, exists much like SEO and PPC did five years ago. Companies and brands are keen to explore the social media space, but…
BrettGreene:
Top 10 @Twitter Pics of the Week http://t.co/Jk8tDkNz
jo_rogel:
All links Ive clicked thru today with Facebook comments jump down to that section, entirely bypassing the content. Anyone else see this?
JamesOClark:
@BrettGreene totally on Chrome now
mountainkat:
In 4 months, Kraft Mac & Cheese grows fan base by 75% | Articles http://t.co/zmf85p39
JasonCormier:
Join me at LOHAS Forum 2012! http://t.co/ILcbzM99 #lohas2012