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Posted on September 20, 2007
Television Networks and Online Distribution Deals - Why Not Distribute Themselves?
BY JAMES CLARK
ABC just signed a deal to stream its video content on AOL. NBC Universal and News Corp.'s Fox are launching Hulu. It's shaping up to be a interesting fall for TV networks seeking increased online visibility for their own shows.
When NBC pulled it's content from iTunes, I was bummed as I was a season pass subscriber to Heroes and The Office. Now what am I going to do? Hulu is suppose to launch in October sometime, but who knows what that will be like.
What I don't get is why can't I just got to NBC.com, ABC.com, CBS.com sign up for a subscription and download the content directly from them. What? Am I too stupid to figure that out?
I don't give a rat's bleep if it's iTunes, Hulu, AOL that's all noise to me. I just want to be able to download the show immediately after it's been aired, play it on my iPod, or watch it through my computer on my TV.
Why do the networks think they have to have some sort of "portal" distribution deal to do business with me?
