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Posts tagged 'del.icio.us'
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Posted on April 28, 2008
Are Personal Sites a Thing of the Past?
BY JENNIFER EUBANKS
Yesterday I came across an entry on Jeffrey Zeldman's blog talking about a seeming disappearance of personal sites. In one example, he talked about a site that, while it contains links to what might in the past have been links to other internal pages, all of these links took the user to external sites such as linkedin, flickr, twitter, etc.
While there can be advantages to outsourcing your online persona in this manner, there can be possible disadvantages as well. As someone creating an online presence, you should be sure that you understand what you want to use your personal site for (if indeed you even choose to have one amid the sea of social networking sites). Social sites often let you create a profile where you provide links to personal sites--these can help drive traffic to your personal page. Likewise, providing links to these social sites on your personal page can drive traffic to these external representations of you.
Posted on September 7, 2006
The + Content = Formula
BY BEN CASTELLI
With the challenges involved with reciprocal link building, generating incoming links through article marketing has proven very effective. A well crafted article with great content can deliver increased traffic, incoming links, and higher search rankings.
But how do you create the content that leads to a viral article, especially when your business is less than exciting?
Esoos Bobnar over at SearchEngineNews.com recently published a great article on how to create online article content that will build links and increase search engine rankings.
Web surfers today have very short attention spans and are looking for information that either solves a specific problem or entertains them. Esoos breaks down 3 common elements of successful articles that generate a large amount of incoming links:
Lists + Instructional + Catchy/Descriptive Title = Good chance for incoming links.
You can't turn on the TV or look at a magazine these days without seeing some sort of list - Top 50 this or Top 10 that - it only makes sense to use this same element in your online articles. Lists are short, easily digestible pieces of information that draw people in. Instructional lists are popular since they are offer a valuable learning experience (How to...). A good example of the is the the Make Magazine Blog which has made its way to the homepage of del.icio.us. Finally the title is key since most web surfers quickly scan article titles and quickly make a snap judgment. Your title is your 3 second audition to hook the reader, get them to spend some time with your article and then blog about it on their own site.
Getting started with some good content creation is only part of the equation, check out our Article Marketing Services to help guide your writing efforts and promote your articles through leading online article marketing networks (for RSS syndication) and user generated content sites (Digg, Del.icio.us)
Posted on August 8, 2006
Blog Post Frequency - Too Much Talking Not Enough Listening
BY JAMES CLARK
Eric Kintz's "Why Blog Post Frequency Does Not Matter Anymore" post on Marketing Profs brings to light one simple fact - online conversations are a lot like offline conversations. The more you talk about irrelevant things, the less likely people will pay attention.
The largest barrier to good blogging is having good listening skills. In the online world these listening skills involve using a set of scouting tools such as Technorati, IceRocket, Google Alerts, Moreover.com pulling the data into a RSS reader and analyzing the conversation.
We found that people just getting into blogging, are quickly overwhelmend with the process of listening to the conversation, entering the conversation and capturing the conversation.
This is why we set up our "Getting Started" online video tutorials to take someone through the entire process of setting up a RSS reader, a Blogger blog, a Delicious account, how to post to blog, setting trackbacks, commenting on other's blogs, submitting an RSS feed, etc.
