The + Content = Formula
07 Sep 2006
With the challenges involved with reciprocal link building, generating incoming links through article marketing has proven very effective. A well crafted article with great content can deliver increased traffic, incoming links, and higher search rankings.
But how do you create the content that leads to a viral article, especially when your business is less than exciting?
Esoos Bobnar over at SearchEngineNews.com recently published a great article on how to create online article content that will build links and increase search engine rankings.
Web surfers today have very short attention spans and are looking for information that either solves a specific problem or entertains them. Esoos breaks down 3 common elements of successful articles that generate a large amount of incoming links:
Lists + Instructional + Catchy/Descriptive Title = Good chance for incoming links.
You can't turn on the TV or look at a magazine these days without seeing some sort of list – Top 50 this or Top 10 that –…