Found 14 Results
Posts tagged 'podcasting'
The following posts are associated with the tag you have selected. You may subscribe to the RSS feed for this tag to receive future updates relevant to the topic(s) of your interest.
Subscribe to the results feed
Posted on January 15, 2007
Podcast quality and parallels
BY JAMES CLARK
For the last hour or so I have been trying to formulate a brilliant post about why audio quality in podcasting is so important. After writing about 40 paragraphs that are now part of the ether I think it makes sense to point to three links that will highlight my sentiment.
1) Podcast Quality Matters - A guy in Texas drives for three hours and wants to listen to a podcast series regularly but he can't because the audio quality drives him crazy. Why is this post important? He tells the podcaster how to fix it.
2) Effects 101 - A bad title for a great 'how to' on a budget. Why is this one important? It is written by Stephen Eley, master of all things podcasting.
3) Pump Up The Volume - This gem from Wired magazine in 2004 spotlights the fact that audio CD's have been getting louder and louder. Why care? People like what they already know. Produce your podcast with the same production value that mainstream media does. It can be done on a budget. Your audience will reward you for it with their attention and not skip to the next item in their playlist.
Posted on January 9, 2007
The iPhone - A Podcasting Revolution
BY JAMES CLARK
Okay, I can't resist and will join the throngs of other bloggers talking about Apple's announcement today about the iPhone.
Congratulations to Cingular for also being a believer in Apple's ability to deliver industry break out products.
Two things that get me most excited.
1. The phone runs on OSX with support for Widgets, Google Maps, and Safari, and iTunes combined with WiFi that automatically engages when in signal range. This gives us in the conversational media world an entirely new set of customers to reach out to. The possibilities are plentiful.
2. iTunes. I know I listed this above, but it's enough to bring it up again. As an organization that believes in the power of podcasting - simple easy access to your iTunes account and podcast subscriptions opens up the medium to even larger audience. Yes, Cingular already has iTunes enabled phones, but the combination of iTunes with the Safari browser allows for greater real-time interaction.
Funny thing is that I was just at a Verizon Wireless store to upgrade my phones, but it required me renewing my contract for another 2 years. Luckily I resisted and came to my senses.
Cingular - you've got a new customer. Apple, you've got a loyal fan.
Posted on January 9, 2007
Podcast Academy 5 at Duke University
BY JAMES CLARK
I'll be speaking with a cast of great characters including Tim Bourquin, Greg Cangialosi, Noah Bonnett and Michael Geoghegan at Podcast Academy 5 Feb 14-15, 2007 sponsored by GigaVox Media.
This time it is being held at Duke University . . . so any east coasters interested in academic podcasting, podcasting production or the technical side of podcasting should come out to the event. So don't think that if you haven't defended a thesis you're not welcome. Like I said, I'll be there.
Feel free to read the schedule for more information.
My presentation will be on authenticated and personalized RSS feeds. 'Authenticated' meaning password protected feeds and what they are good for and 'personalized' meaning that the content delivered through the feeds is specific to the individual receiver. I'll also dabble a bit in the importance of being able to track individual RSS usage.
And since this is being held at an academic institution a portion of my presentation will come from my work with JCAHO delivering professional development (sort of academic) with RSS as piece of a low-threshold Learning Managment System (LMS).
Posted on October 12, 2006
It's time for the Levelator
BY JAMES CLARK
It's time to make my way into this conversation. I should probably introduce myself also.
I'm Kris Smith. I am a podcaster and Founder/CEO of Palegroove Studios a podcast production company. I've been podcasting for nearly two years with over 400 total podcast episodes under my belt and a great list of clients.
In an effort to keep it short and get on with this conversation I will stop talking about myself and mention a new audio production tool called Levelator and comes from GigaVox Media.
Levelator was announced two weeks ago at Podcast Academy 4 in Ontario, CA by GigaVox. Those in attendance were given a quick demo of the software and then asked to test it out ourselves. I loved and love it.
I'm not going to get audio nerdy about this and try to describe why it works better than other audio normalization tools and plug-ins currently available. And it isn't just simply an audio normalization tool. I'll simply say it will save you time.
I care so much about this application for one reason: it was designed by podcasters. As podcasting matures many of us have started to develop our own tools to do the jobs that we need done because many of the pre-existing ones either don't work for what we need them to do or they take too much time to use.
Levelator is on a short list of applications that are podcaster-centric but as we move forward I expect that list to get longer as other podcasters hit the wall and need their software to perform in ways that no one has imagined yet.
The Levelator runs on Win 2k, XP , Vista and Mac OS X 10.4.
I'll be back around later to check on this conversation . . . right now I need to refill this red Solo cup.
Posted on October 3, 2006
Room 214 Puts RSS Feed Authentication into Enterprise Podcasting Strategy
BY JAMES CLARK
As interest in corporate podcast increases, there's a need for a unified delivery strategy between those seeking to podcast and the IT departments responsible for protection of corporate data.
First as referenced by Stan Gibson, of CIO Insight in his article Podcasting: An Enterprise Hit: "The issue: Podcasting presents a conundrum for technology executives, many of whom told eWeek they don't have a podcasting strategy or much to do with the practice. For now, business units--say, the marketing department or sales--are leading podcasting efforts. These units may create their own systems or acquire them without consulting the technology department."
Very true to our own experiences. The sales and marketing departments see tremendous value in the currency of being able to quickly and efficiently communicate within the organization and with customers through podcasting.
Imagine a regional sales VP being able to easily upload a podcast on pricing strategy and having all the traveling sales rep instantly get the update on their mobile phone.
The natural advantages of podcasting has many sales and marketing groups end-running the IT department, because as Stan mentioned, IT has no strategy and little to do with the practice.
The danger in not including the IT department in this process is from a content privacy standpoint. Sales and marketing understands the benefits of podcasting, but often overlook the basic technology behind it.
By definition a podcast is audio delivered through an RSS feed, and if a competitor gets a hold of your sales team RSS feed, they'll also happily listen to you're selling strategy. This is huge double take for enterprise podcasting and often shuts down the effort all together.
A true RSS feed authentication platform is where IT departments need to start crafting its corporate podcasting strategy. Sure for a podcast like FitPod.com the more listeners the better, so protecting the feed is of no concern. But from an enterprise perspective, where corporate strategy and inside discussions take place, the highest level of RSS feed authentication and security is required.
Room 214 has a RSS feed authentication podcast platform that we've been using for such programs, one in particular is for the Alltel Audibles podcasts featuring NFL star receivers Steve Smith, Joe Horn, Larry Fitzgerald and Joe Jurevicius. The podcast feed is exclusive for Alltel customers for two days, prior to the public release on Fridays.
