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Posted on September 16, 2008
Distributed Media Podcast with Bill Flitter, CEO of Pheedo
BY JASON CORMIER
Listen to our Podcast:
Show Notes:
Room 214 Co-founder, Jason Cormier, raps with Bill Flitter, CEO of Pheedo, an RSS and distributed media advertising company.
We talk about:
1. Advertising within RSS feeds: How is it different from a common banner ad, how has RSS use grown, and does it work?
2. Understanding the intimacy of the (RSS) medium.
3. Brands creating emotional connections: How branding and advertising changes when considering life streaming and the neccessity of being a publisher.
4. Consideration of recent stats, a few tips, a little philosophy and the challenge of educating companies about RSS.
Personal Note: Bill offered some great insight regarding how the RSS, or "distributed media" space has grown.
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