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Posted on September 27, 2007
RSS The Superstar Behind the Power Shopper
BY JAMES CLARK
Adam Pash at Lifehacker has a great post, Become an Online Power-Shopper.
Read it because it will save you money. I've been using the RetailMeNot.com Firefox toolbar application when purchasing online. Not only is it a brilliant money saver, but a big time time saver.
My observation from Adam's post is how he is using the RSS feeds from Newegg.com, Techdeals.net and FatWallet to stay on top of what is hot, discounted, new.
Check out Newegg.com's RSS feeds at: http://www.newegg.com/RSS/Index.aspx
Okay, now if Newegg.com was running on our Castlock platform they would be able to offer customers to "roll their own" feeds.
So rather than having to subscribe to three of four major product categories RSS feeds, a roll your own feed application would let you submit a string of search terms that would aggregate into one feed. So let's say I'm interested in Quickbooks Pro and PSP. This gives me the exact specific information I want in a single feed. Not just everything that gets posted into a major category such as Software, or Gaming. Yes, Neweg.com has RSS feeds based on single search terms, but what about multiple?
Love to see great uses of RSS - it will only get better as content producers like Newegg (yes they product content) give consumers the ability to get updated on very specific content of interest.
Follow Adam's advice and make RSS the secret weapon for your power-shopping.
