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Why Do You Want To Be Transparant, and How That Will Help Your Business Grow

BY STEPAN MAZUROV

If you are an ecommerce business, word of mouth marketing can help you grow it beyond the boundaries of your niche.  Gary Vayerchuk, a guy in wine business, said something very interesting on Tues, May 6th show CNBC's Big Idea:

• Be who you are, be as transparent as possible.
• Don't play in your own playground, be active in communities that might find what you offer attractive.  
• It is imperative to be involved in the social networks on the Internet and the real world
• We live in a world where every person's word of mouth reaches a lot more people.
  

Lets look at some examples of these at work.

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TAGS: WORD OF MOUTH • BLOGGING • CONVERSATION TRACKING • TWITTER • TRANSPARENT • SOCIAL MEDIA • GETSATISFACTION

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