Sharing Your Social Devices

16 Nov 2010

While apps and websites may connect us socially, we rarely make the devices themselves a social experience. My phone is a very personal tool. It holds my emails, access to my Twitter and Facebook accounts (which, for me, have some business purpose), contact information for hundreds of people, and really neat pictures from Hipstamatic. While I don’t mind people making phone calls, I’d never be willing to share it. The same goes for my computer. An iPad is a different story. I remember reading a post by Fred Wilson, who was revisiting his negative opinion on his iPad. He noted that the “iPad makes using a computer less of a commitment” and goes on to explain how, in addition to easily moving in and out of interaction with the device, his whole family share use together, as well as each having their own personal use. Some data from Nielsen supports…

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Three Screens: What Supplements Your TV Viewing?

08 Apr 2010

I usually watch T.V. with a laptop on my lap. Not just to email and Facebook, etc., but to cross-reference, check IMDB, and add a layer of data to the T.V. I am watching. Because of the work we do at Room 214, I’m keenly aware of drive-to-web tactics within shows, and thus often scope out network websites to see the kinds of additional show-related content they are offering.

Everybody’s Doing It

Based on a Nielsen report on this concept of media multi-tasking, which is now often referred to as three screens (television, Internet and mobile), you can see that I am not the only person engaging in such behavior. I enjoy the distinction between Internet use while watching T.V and T.V. watching while using the Internet. If asked to prioritize, which one would you pick as the primary?

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