Blogging Best Practices Checklist

12 Feb 2009

I know there is already a great deal of information on this, but it keeps coming up in client conversations. Since one of our clients recently requested that we create a checklist, I’m posting a version of it here to share with you all. As always, feel free to add your input too! Blogging Best Practices Checklist When Posting 1. Title: Intriguing titles go a long way. Consider using odd numbers as part of your title (example: The 7 Deadly Sins of Social Media) 2. Keywords: As much as possible, use your top keywords in: i.) The post title ii.) Hyperlinks pointing to older posts or specific company web pages in the post body iii.) Tags used to describe the post subject matter 3. Scheduling: Consult your editorial calendar, in addition to top keywords highlighted in your SEO/Analytics report and/or your keyword analysis. No less that one post per week if…

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